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Parinktis turėtų būti naudojama, kai

Pageidaujamas puslapis šiuo metu nepasiekiamas jūsų kalba.

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Use ad rotation and frequency capping Ad rotation is the way we deliver your ads on both the Search Network and the Display Network. If you have multiple ads within an ad group, your ads will rotate because no more than one ad from your account can show at a time.

Use the ad rotation setting to specify how often you'd like the ads in your ad group to be served relative to one another. Note: Ad rotation settings aren't available for Smart Display campaigns.

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There are two options for ad rotation: optimize and rotate indefinitely. Frequency capping allows you to limit the number of times your Display or Video ads appear to the same person. Learn more about parinktis turėtų būti naudojama frequency capping works for Display and Video campaigns Optimize This setting will optimize your ads for clicks in each individual auction using signals like keyword, search term, device, location, and more.

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Tip: If you'd like to prioritize conversions, use Smart Biddingwhich will tailor your bids based on the likelihood of a conversion, and choose the ad most likely to drive that conversion. Keep in mind With the rotate indefinitely option, the percentage of impressions for ads served in the ad group will be more even than the optimize ad rotation option.

However, because the quality of the ads differ, and quality is used to determine where an ad shows, or if it even shows at all, the percentage of impressions for each ad may not be perfectly even.

An ad with high quality may appear on the first page of search results, while an ad with low quality may show on the second page of search results, which reaches a smaller number parinktis turėtų būti naudojama users. Set ad rotation for your campaign Sign in to your Google Ads account. Click All campaigns in the navigation panel.

Click Settings in the page menu.

Parinktis turėtų būti naudojama, kai

Click Additional settings. Choose an ad rotation method: Optimize or Rotate indefinitely. Click Save. Set ad rotation for multiple campaigns opcionų prekyba naujienomis once Sign in to your Google Ads account. Check the box next to the campaigns or ad groups you want to change. Click Edit.

Paskyros nustatymas

In the drop-down menu, select Change ad rotation. Choose an ad rotation method. Set ad rotation by ad group Sign in to your Google Ads account. Click Ad groups in the page menu. Click Ad rotation and then select a method. Tip: Filter your campaigns by ad rotation type Sign kai to your Google Ads account.

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In the parinktis turėtų būti naudojama menu, click Settings. Use the filter icon to show only those campaigns that match specific criteria, including Ad rotation.

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Setting a frequency cap for Display and Video campaigns Frequency capping limits the number of times your Display and Video ads appear to the same user. It doesn't apply to the Search Network. How to set a frequency cap on a new campaign Note: This only applies to Display and Video campaigns.

Sign in to your Google Ads account.

Use ad rotation and frequency capping

Select All campaigns in the navigation panel. Click Campaigns in the page menu. Click the plus button Select your campaign goal and click Continue. Select your campaign types and click Continue.

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Select Frequency capping. Enter the number of impressions or views for video campaigns.

Parinktys > pranešimai

The value must be a whole number such as 4, not 4. Select a time interval per day, week, month, or a combination. Once the rest of your campaign is set up, click Create campaign.

How to set a frequency cap on an existing campaign Sign in to your Google Ads parinktis turėtų būti naudojama.

Skelbimų pateikimo parinktys

Click the name of the campaign to be delivered. Select Settings in the page menu. The value must be a whole number such asnot For display campaigns only, select a time interval per day, week, or month.